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lucy et al.

Cross-Sector Strategy  |  Storytelling  |  Problem-Solving 

RIO DE JANEIRO • LONDON • NEW YORK

STATE OF FLUX

Disparate times call for desperate disruptive and strategic thinking.  

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Tools, trends, tech, culture populate and recalibrate by the minute. Brands are now entering an era of multi-format storytelling built on longer narrative arcs—where systems of meaning persist and expand. The result is a series of interconnected story worlds.

Luckily, there's Lucy.

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Luciana is Lucy et al. 

Culturally Fluent  • Chronically Online  • Always Curious

 A cross-cultural storyteller with 15+ years of listening to global audiences and shaping brand moments into authentic memories. I've worked in over 15 countries, and helped brands find their voice across language, culture, and medium.

My career has taken me from managing BBC Radio 1' and Sony Playstation's online communities to leading campaigns for  luxury hospitality brands, and even for events in Antarctica with NASA astronauts.  

Problem,
project, or a friendly chat?

 

Whether you need someone to:

  • Rebuild your social presence with authentic community

  • Launch a campaign that actually connects with people

  • Turn a brand moment into a movement

  • Execute an unforgettable experience

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